Stephen Baker

The Boost
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NYT article on IBM's Jeopardy-playing computer

June 17, 2010News

We've been waiting for months for this New York Times magazine article about Watson, the Jeopardy-playing computer--and the subject of the book I'm writing. (Here's a video on it produced by IBM and its agency, Ogilvy and Mather.) Back in January, when I was still writing the book proposal, I was at some of Watson's "sparring sessions" with Clive Thompson, the writer of the piece.

Back then we thought the story would run in February, maybe in March. But stories that have no peg no news, "evergreens," can get bounced for months. Happened to me at BusinessWeek all the time.

Anyway, I think it's a good overview of the Watson project and the challenges involved. If you read it and want to know more about something, please let me know. I can address some of the questions here--and more of them in the book.


The Ogilvy-produced introduction of Watson.

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